The Internet has become a primary tool for searching for products and services. This is extremely evident in the real estate sector - look at the success of Private Property! You are most certainly aware that the property market has “tightened” in the last 4 quarters. Those agents who are part of franchise groups, and that benefit from the exposure of a multitude of media advertising have fared better than most of the others. Are you competing in the market equally? Did you think that you didn’t have access to the same resources that the bigger estate agents have? Are you listing your property alongside other agents on listing websites? | We’re changing all of that!!! It isn’t that expensive to have and maintain your own website, when you compare it to print advertising. You now have your own website to show off to sellers, enabling you better access to Sole Mandates. You no longer need to refer prospective buyers to listing sites where the same property may be listed by more than one agent. Latest News: Set-up is R 570.00 Hosting: R 381.90 pm The question is: can you afford to pass up this limited opportunity to develop a website for nothing? | How would a website benefit an Estate Agent? You can maintain you own listings. Potential buyers are referred to your own website, and not a website with other competing properties or competing agents for the same property. Potential sellers are heartened by the fact that their property is in good hands and that you are using the latest technology and all means possible to sell their property. A website is a cheap form of advertising, it complements your print advertising, and you can say a lot more on your website, or list more properties on your website than you can afford with print advertising all the time. A website also advertises your properties worldwide, not just locally and is available 24 hours a day, 7 days a week. A website address is also more memorable / easy to remember when passing a “For Sale” sign. |
